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Case Study: Wheelie Important Paperwork

13 hours ago

Market: AutomotiveObjective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. They al...

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Case Study: Adventure Awaits

Oct 16

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifestyl...

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Case Study: A New Way to Do Cross-Promotions

Oct 02

  Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch  Goal of Promotion: Promoting Store Sales Description o...

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9 Promotional Products for Tech Wizards

Sep 17

Did you know that American consumers own, on average, at least three connected devices? Add your logo to these top tech accessories and your company will become a part of your customers’ daily l...

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16 Ways Color Affects Your Branding and Marketing

Sep 03

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...

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Case Study: Life of the Mardi

Aug 20

Market: HospitalityObjective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wanted t...

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Case Study: It's in the Bag

Aug 06

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who ...

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Let's Get Physical With These Activewear Promo Products

Jul 23

Activewear promotional products are a great option for company wellness programs, fitness centers, or any brand promoting an active lifestyle! Exercise is an important part of our overall wellness and...

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Case Study: It's Raining Cats and Dogs

Jul 08

Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide pe...

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Case Study: Fresh Mesh Promotions

Jun 24

Market: Real EstateProduct Use: Incentive GiftPromotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentations. The...

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Case Study: Real Modern Recognition

Jun 09

Market: FinanceProduct Use: Employee RecognitionPromotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company’s year-en...

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Case Study: Sometimes You Just Need to Vent

May 26

Description: Auto Air Vent Magnetic Phone MountIndustry: TechnologyWhat it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget. ...

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The Secrets to Attracting Ideal Customers

May 12

You put together the business plan, signed the lease, designed an informative website and…*crickets*.  It can be pretty discouraging when you put in the effort, but you’re not attra...

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6 Purr-fect Promo Products for Cat Lovers

Apr 28

Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets...

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Case Study: I Was Framed!

Apr 14

 Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planner...

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Lead a Healthier Lifestyle With These 6 Promotional Products

Mar 30

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, the ...

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Case Study: Attract New Customers

Mar 16

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health club a...

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Case Study: Do the Wave

Mar 02

Market: SchoolObjective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The s...

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Case Study: It Takes a Village

Feb 17

 Objective A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and somethin...

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Case Study: Jot It Down

Feb 02

Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded it...

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6 Things You're Missing Out on by Not Using Promotional Products

Jan 19

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...

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Case Study: Keep it Cooler

Jan 05

 Description: Dual Compartment Cooler BagIndustry: Corporate / Fortune 500What it was purchased for: An annual company picnic for employees and their families. Each year they give their emp...

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Case Study: Stick to the Schedule

Dec 22, 2019

Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...

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7 Fitness Promotional Products to Help You Stay in Shape

Dec 07, 2019

Exercise is an important part of our overall wellness and many companies are using wellness initiatives to promote healthy choices like regular exercise. Whether your company is encouraging physical f...

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How to Work Smarter, Not Harder

Nov 23, 2019

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still ...

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Case Study: Don't Run from this Promo!

Nov 09, 2019

 Description: Running Belt Fanny Pack Industry: Sports / Fitness What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly membershi...

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Case Study: This Event Needs More Cowbell

Oct 26, 2019

 Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their run...

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Case Study: Guess the Flavor Lip Balm

Oct 12, 2019

    Guess the Flavor Lip Balm   Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve  Goal of Promotion Generating positive reinforce...

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Case Study: Where Has Your Pen Been?

Sep 28, 2019

  Products Javalina Splash® Pen   Industry Technology   Application Contest   An internet company created a branded website for a promotion called “Where has yo...

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Case Study: Let the Games Begin!

Sep 14, 2019

Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. Ho...

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Case Study: The Weather is Snow Joke

Aug 30, 2019

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip....

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Case Study: Safety First

Aug 16, 2019

Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a brande...

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Case Study: It’s a Date!

Aug 02, 2019

Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item that w...

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Case Study: An Icy Cool Promotion

Jul 19, 2019

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Case Study: A Flavorful Promotion

Jul 05, 2019

  A Flavorful Promotion Boosts This Credit Union’s Popularity   Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case Hi...

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Case Study: A Prom Ticket Keepsake

May 23, 2019

  A Prom Ticket Keepsake   Organization High School                                      ...

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Case Study: Recycle, Reuse, Read a Book!

May 09, 2019

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...

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Case Study: Getting Bent out of Shape for More Business

Apr 25, 2019

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...

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Top 10 Promotional Product Ideas for the Construction Industry

Apr 11, 2019

Whether you’re working in the construction industry, cater to outdoor enthusiasts, or simply want to lead a company-wide safety session, having an array of timely, yet practical promotional prod...

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Case Study: Raise Your Glass

Mar 28, 2019

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...

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5 Invaluable Marketing Books to Help Grow Your Brand

Mar 13, 2019

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...

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11 Promo Products for an Active Lifestyle

Feb 27, 2019

Take your corporate match to the next level! From team building sporting events to company-wide marathons, your customized products guarantee you beat the competition. Below is a list of 11 sports-mi...

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5 Ways to Boost Employee Morale

Feb 13, 2019

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract and...

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Case Study: Resort Incentive Yields Oceans of Opportunity

Jan 30, 2019

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...

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Case Study: Celebrate Milestones

Jan 16, 2019

A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this mil...

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9 Useful Apps for Sales & Marketing Professionals

Jan 02, 2019

Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how yo...

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Appreciation Gift

Dec 19, 2018

A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We wil...

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7 Ways to Take Advantage of Your Lunch Break

Dec 05, 2018

Taking a lunch break is important. It’s a time when you can step away from your computer and have a little “me” time. Your lunch break should be a time when you can unplug and stop t...

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Case Study: Raise Your Glass!

Nov 21, 2018

Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their ta...

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Branding 101: What Makes a Brand Powerful

Nov 06, 2018

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...

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Why You Should Be Having More Fun at Work

Oct 23, 2018

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enj...

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Success on Campus

Oct 09, 2018

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most st...

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A Lunch That Packs a Punch

Sep 25, 2018

Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the ho...

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Lunchtime Loot

Sep 11, 2018

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...

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10 Promotional Products for Healthy Living

Aug 28, 2018

We all strive to be our best selves, but sometimes it’s easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down th...

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6 Promo Products for the Great Outdoors

Aug 14, 2018

A little branding goes a long way with these promo products perfect for the great outdoors! By adding your logo to these six sturdy items, your brand can be seen on hiking trails, huddled around a cam...

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Graphic Design Terms Everyone Should Know

Jul 31, 2018

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...

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5 Out of the Box Promotional Products We Love…and You Will Too!

Jul 17, 2018

  We’ve all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here’s a lit...

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10 Must-Have Tech Products and Accessories

Jul 03, 2018

If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wearab...

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5 Steps to Achieving Your Goals

Jun 19, 2018

If you’ve ever watched a TED talk or listened to any of your teachers in school, you’ll know that setting goals are the stepping stones to getting where you want to be in life. You watch o...

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Case Study: Pillow Box

Jun 04, 2018

Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...

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Why You Need Promotional Products

May 21, 2018

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...

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Top 8 Promotional Products for Real Estate Professionals

May 09, 2018

If you work in real estate, you know that your field generates billions of dollars in revenue per year in residential, commercial and industrial sectors. And you could pocket a good amount of that yie...

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Employee Appreciation Gift

May 07, 2018

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...

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30 Quotes That Will Motivate You to Succeed

Jun 20, 2019

We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeeding....

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6 Things You're Missing out on by Not Using Promotional Products

Jun 06, 2019

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...

Continue Reading